Mark Boyd Portrait

Mike Tunnicliffe

 

"Brands, bands and fans: the three saviours of the music business"

Mike Tunnicliffe is a former Ad Agency CEO with extensive global branding and marketing experience. He has worked with major consumer brands and Fortune 500 companies in almost every major market and was nominated by Campaign and M&M Europe and as “one of the top 100 most influential people in global advertising and marketing.”

Mike writes a regular column for Advertising Age and a blog, ‘Bands & Brands’ that gives incisive views on the latest developments in brand partnerships and new business models in the music and entertainment industries.

Mike brings this insight to the real world through his New York based management company Tuna Music and Los Angeles based branded entertainment company The Sheppard which both work with advertising agencies, brands, entertainment properties /businesses and musical artists to develop business and marketing strategies, new intellectual properties, partnerships and revenue creation opportunities

Mike has recently become an early stage equity partner in an LA-based start-up entertainment and talent agency, Filament.
 

Latest news

Expanded Website Goes Live

30 January 2009

Summit Events has launched a new, expanded website for its forthcoming Brands in Entertainment event....

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Further Speakers Announced

12 September 2008

Summit Events has announced further speakers at next June’s Brands in Entertainment event in Barcelona....

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Keynote Speaker Confirmed

25 June 2008

Peter Tortorici CEO of GroupM Entertainment Worldwide A WPP Group Company. One of the television...

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